HNH Foundation-Funded Plan Presents Data on Statewide Gaps in Outreach and Enrollment Resources for the Health Insurance Marketplace
Sandi Van Scoyoc, HNH Foundation President, and J. Michael Degnan, NH Health Plan Executive Director (pictured below), hosted a recent meeting that 
kickoff event photo 10-16-2013presented new research on statewide gaps in insurance coverage, along with strategies to reach out to the uninsured and underinsured to assist them in enrolling the new NH Health Insurance Marketplace.

The HNH Foundation contracted with the Community Health Institute of Bow NH to develop a plan for outreach and enrollment for the NH Health Insurance Marketplace. Working closely with NH Health Plan, the Institute analyzed where the underinsured and uninsured reside across the state, mapped where marketplace assistors will be located and identified the areas of the state in need of more assistance with outreach and enrollment. With these data, more consumer assistance and enrollment resources can be targeted where they are needed most.

The research team also studied what other states have done to reach out to the uninsured, developing an action plan that “can jumpstart enrollment activities with a coordinated, New Hampshire-specific model to let our residents know about opportunities to gain coverage through the NH Health Insurance Marketplace, and provide one-on-one assistance, “ according to Sandi Van Scoyoc, HNH Foundation President.

Research team leader Suz Friedrich spoke about the practical, immediate impact of the plan: “This research has been instantly applied to reach 150,000 people across the state who may need help. We can give our partners, such as Bi-State Primary Care Association and Planned Parenthood of Northern New England, information about who the uninsured are at the local level and how best to reach them with direct assistance.”

Gaps include "young invincibles" and areas of Strafford, Cheshire & Hillsborough Counties
Among its key findings, the research revealed a need to increase capacity in southern NH by assigning more healthcare assisters to meet consumer demand in Strafford, Cheshire and Hillsborough Counties, as well as a need to target a segment of the population known as the “young invincibles” – including young males who often lack basic health insurance coverage.
Aaron Holman of Public Consulting Group, a consultant with the NH Health Plan, spoke about the next steps following this initial research and data analysis: “By the end of October or early November, the plan will be ready to move into Phase 1, getting assisters out into the community with education activities that can then evolve into actual registrations during Open Enrollment. With this data-driven approach, we’ll continue to assess where the uninsured are and how we can reach them by matching the demand with supply of enrollment specialists.”
Kick-off Event:  NH Health Insurance Marketplace Education, Outreach & Enrollment Plan

At a meeting hosted by the HNH Foundation and the NH Health Plan on October 16, the CHI research team presented an overview of the Landscape and Data Analysis.  The NH Health Plan presented an overview of their rollout plan for the Marketplace Assisters Program.  Click here to read the data and plans presented at that meeting.